Europe Maternity Wear Market |
Market Overview:
The Europe maternity wear market is projected to reach a value of US$ 432 Mn by 2023, growing at a
compound annual growth rate (CAGR) of
6.6% during the forecast period 2022-2030. Maternity wear refers to clothing
designed for pregnant women, offering comfort, style, and convenience during
pregnancy. These products cater to the specific needs and requirements of
pregnant women, providing adequate support and flexibility. The increasing
awareness regarding the importance of maternity wear, along with the growing
fashion-consciousness among pregnant women, is driving the demand for maternity
wear in the European market. The market is further driven by factors such as
changing lifestyles, increasing disposable income, and rising acceptance of
maternity fashion.
Market Key Trends:
One key trend observed in the Europe maternity wear market is the growing
demand for sustainable and eco-friendly maternity wear. With increasing
environmental consciousness, consumers are seeking products that are made from
organic and sustainable materials. This trend is driving the demand for
maternity wear made from organic cotton, bamboo fiber, and other sustainable
materials. Sustainable maternity wear not only provides comfort and style to
pregnant women but also reduces their carbon footprint. Many key players in the
market are focusing on producing and promoting eco-friendly and sustainable
maternity wear to cater to the rising demand and enhance their brand image.
This trend is expected to have a significant impact on the growth of the
maternity wear market in Europe in the coming years.
Segment Analysis:
The Europe maternity wear market can be segmented based on product type,
distribution channel, and end-use. Based on product type, the dominant segment
in the market is tops and t-shirts. This segment is expected to witness
significant growth due to the high demand for comfortable and stylish tops
during pregnancy. Tops and t-shirts provide ease of movement and flexibility,
making them a popular choice among pregnant women. Additionally, the
availability of a wide range of options in terms of designs and patterns
further contributes to the dominance of this segment.
Key Takeaways:
The Maternity
Wear Market Growth is expected to witness high growth, exhibiting a CAGR of 6.6% over the forecast period.
This growth can be attributed to several factors, including the increasing
number of working women, changing fashion trends, and the growing awareness
about the importance of maternity wear.
From a regional perspective, Western Europe is the fastest-growing and
dominating region in the maternity wear market. This can be attributed to the
presence of major fashion hubs and a higher disposable income among consumers
in countries like the United Kingdom, Germany, and France. These factors drive
the demand for fashionable and high-quality maternity wear in the region.
Key players operating in the Europe maternity wear market include Gap Inc.,
Seraphine, Isabella Oliver, H&M Hennes & Mauritz AB, Brunelli and Co.
S.R.L, Mothercare, Boob Design, Pink Blush Maternity, Organic & More, and
Adidas America Inc. These key players have a strong market presence and offer a
wide range of maternity wear products catering to the diverse needs and preferences
of pregnant women in Europe.
Read More,
https://www.marketwebjournal.com/europe-maternity-wear-market-trends-size-and-share-analysis/
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