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| Outdoor Antenna Market |
The Outdoor Antenna market is estimated to be valued at US$ 3.51 Bn in 2023 and is expected to exhibit a CAGR of 9.8% over the forecast period 2023-2030, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
The outdoor antenna market involves the manufacturing and sales of outdoor
antennas that are used for digital TV, AM/FM radio, WiFi, & cellular
applications. Outdoor antennas are designed to receive frequencies in wireless
communication bands like VHF, UHF, L-Band, & C-Band from broadcast towers
or wireless transmitters. They are commonly used in residential, commercial,
industrial, & institutions to enhance the connectivity and signals.
Market Dynamics:
The outdoor antenna market is primarily driven by the rising demand for
wireless connectivity solutions owing to growing internet penetration globally.
According to GSMA, global unique mobile subscribers are expected to surpass 5.8
billion by 2025. Further, the increasing deployment of 4G and 5G networks
worldwide is accelerating the demand for high-performance outdoor antennas to
boost signal for seamless connectivity experience. Additionally, surging
applications of wireless technologies in smart homes, smart cities, industrial
IoT, and transportation are contributing to the growth of the outdoor antenna
market. However, factors such as high maintenance cost and lack of
standardization may hinder the market growth.
SWOT Analysis
Strength: The outdoor antenna market has various strengths including robust
product design, durable construction and ability to withstand harsh weather
conditions. Outdoor antennas provide strong reception even in remote locations.
They have high gain and directivity for improved signal coverage.
Weakness: Outdoor antennas require professional installation which increases
costs. Certain regulations related to antenna installation can hamper growth.
Signal interference is also a key challenge due to obstructions. Maintenance of
outdoor antenna systems need periodic servicing.
Opportunity: Growing adoption of IoT and smart home technologies is opening new
growth avenues. Demand is increasing from various industries like telecom,
transportation and utilities. Rising investments in building smart cities and
expanding broadband access presents opportunities.
Threats: Availability of substitutes like indoor antennas poses threat.
Economic slowdowns can negatively impact spending on networking infrastructure
projects. Stringent regulations concerning antenna installation in some regions
act as challenges. Constant technology changes require frequent system
upgrades.
Key Takeaways
The global Outdoor
Antenna Market Growth is expected to witness high growth, exhibiting CAGR of 9.8% over the forecast period,
due to increasing investments in building smart communication networks. Rapid
urbanization and growing mobile data consumption are major drivers for outdoor
antennas adoption.
Regional analysis: North America dominates the outdoor antenna market currently
due to high penetration of 4G and 5G networks. Asia Pacific region is expected
to grow at fastest pace owing to rising broadband connectivity and expanding
telecom sector across China, India and Southeast Asian countries.
Key players operating in the outdoor antenna market are CommScope, Comba
Telecom, Laird Connectivity, Radio Frequency Systems, Rosenberger, Amphenol
Procom, Mobi Antenna Technologies, Tongyu Communication, Shenglu
Telecommunication, Cobham Antenna Systems. CommScope holds leading market share
due to its extensive product portfolio and global presence across over 50
countries.
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