Digital Payment Processing is fastest growing segment fueling the growth of Soft Touch Polyurethane Coatings Market

Soft Touch Polyurethane Coatings Market
Soft Touch Polyurethane Coatings Market


The global Soft Touch Polyurethane Coatings Market is estimated to be valued at US$ 7.71 Bn in 2023 and is expected to exhibit a CAGR of 8.9% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.


Market Overview:
Soft touch polyurethane coatings provide excellent abrasion and chemical resistance to substrates such as plastics, metals and composites. These coatings impart a velvety soft feel and luxurious appearance to finished products. They are used to coat electronics, automotive interior and exterior parts and medical devices among others.

Market key trends:
One of the key trends in the soft touch polyurethane coatings market is the rising usage of these coatings in consumer electronics products. The exponential growth of smart devices, wearables and other portable electronics has increased the demand for aesthetic and functional coatings that provide protection from scratches and impact damage while imparting a premium touch and feel. Soft touch polyurethane coatings meet these requirements and their use allows electronics manufacturers to design elegant devices with distinguished textures and appearances.
Segment Analysis
The global soft touch polyurethane coatings market is segmented on the basis of application, technology and geography. By application, the furniture segment dominates the market and is expected to witness high growth over the forecast period. Soft touch polyurethane coatings offer a smooth matte finish and protection from scratches on furniture, thereby making it highly suitable for this application.

Key Takeaways
The global Soft Touch Polyurethane Coatings Market Share is expected to witness high growth, exhibiting CAGR of 8.9% over the forecast period, due to increasing demand from the furniture industry.

Regional analysis
Regionally, Asia Pacific dominates the global soft touch polyurethane coatings market and is expected to grow at the fastest rate owing to high production and consumption of furniture in China and India. Europe and North America are other major markets for soft touch polyurethane coatings.

Key players
Key players operating in the soft touch polyurethane coatings market are Sherwin Williams Company, Akzo Nobel N.V., PPG Industries Ltd Axalta Coatings Systems, Rust-Oleum - RPM International Inc., Aexcel Coatings., Sokan New Materials, and Jotun AS. Sherwin Williams Company and AkzoNobel N.V. are the largest players in the global market.

The global soft touch polyurethane coatings market size was valued at US$ 7.71 Bn in 2023 and is expected to reach US$ 13.31 Bn by 2030, expanding at a CAGR of 8.9% during the forecast period.

Read More,

https://www.insightprobing.com/soft-touch-polyurethane-coatings-market-trends-size-and-share-analysis/

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