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| Europe Iv Hydration Therapy Market |
The Europe Iv hydration therapy market is estimated to be valued at US$ 261.68 Mn in 2023 and is expected to exhibit a CAGR of 7.2% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market Overview:
Iv hydration therapy involves administering intravenous fluids like saline
solutions, vitamins, minerals and other drug solutions into the bloodstream
through an intravenous drip set up. It is an effective way to prevent
dehydration and replenish fluids and nutrients in the body. Iv hydration
therapy helps deliver fluids and nutrients directly into the bloodstream
bypassing the digestive system, making it a quick and efficient way to treat
dehydration issues.
Market key trends:
Rising cases of diseases like diabetes where iv hydration helps manage
dehydration and replenish nutrients, increasing health consciousness among
consumers, growing preference for preventive healthcare, and expanding medical
tourism industry in European countries are some key factors driving growth of
iv hydration therapy market in Europe. Growing older population base prone to
age-related dehydration issues also contributes to market expansion. Continuous
new product launches catering to personalized iv therapies and focus on
wellness are further propelling growth of iv hydration therapy market in the
region.
Porter's Analysis
Threat of new entrants: Low as it requires large capital investments for
establishing IV hydration therapy facilities and certifications to operate
legally. In addition, existing players have strong brand recognition and
customer loyalty.
Bargaining power of buyers: Moderate as buyers have some alternatives like oral
rehydration but IV therapy provides faster results. However, buyers have low
switching costs.
Bargaining power of suppliers: Moderate as suppliers of IV hydration
consumables and equipment have some differentiating capabilities. However,
threat from substitute products and availability of alternatives balances
suppliers’ power.
Threat of new substitutes: Low as there are limited substitutes that can offer
quick hydration like IV therapy. Oral rehydration takes longer time.
Competitive rivalry: High due to presence of numerous regional and
international players competing on pricing and quality of services. Players
differentiate through branding and additional wellness therapies.
SWOT Analysis
Strengths: Non-invasive procedure, immediate hydration results, expanding scope
into preventive healthcare.
Weaknesses: Requires trained professionals, high setup and maintenance costs,
regulatory requirements.
Opportunities: Growing health awareness, inflating lifestyle diseases,Ageing
population demanding anti-ageing solutions, Travel/tourism leading to popped-up
IV clinics.
Threats: Stringent regulations, threat from substitutes, reimbursement issues
affecting profitability.
Key Takeaways
The Europe
Iv Hydration Therapy Market Share size is expected to surpass US$ 361.11
Mn by 2030, expanding at a CAGR of 7.2%
during the forecast period. Factors such as hectic lifestyle, alcohol
consumption and growing health awareness are boosting the intravenous hydration
demand across European nations.
The UK region dominates Europe IV hydration therapy market owing to high
awareness about wellness therapies and the availability of advanced IV clinics in
cities. The deregulated UK healthcare industry has further aided market growth
through relaxed policies supporting new entrants. Italy and Germany also offer
lucrative opportunities due to large medical tourism inflows and ageing
populations seeking anti-aging treatments.
Key players operating in the Europe IV hydration therapy market are REVITA,
Ivtherapygreece, IV Boost UK, Harpal Clinic Limited, IV Drips London, VITAMIN
INJECTIONS LONDON, Cryojuvenate UK Ltd., Italy Health Retreats, Séchoir,
ELIXIR, Swiss Medical Centre, Drip Hydration, REVIV, VITANOVAS, and The IV Doc
Inc. Major players are expanding through mergers and acquisitions to strengthen
their regional presence and service portfolios including nutritional therapies
and health packages.
Read More,
https://www.newsstatix.com/europe-iv-hydration-therapy-market-trends-size-and-share-analysis/
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